Personal Branding photography in Paris.
Margaux and Flo are young marketing professionals in Paris. With the help of “Ma bonne Amie“, a company that specialises in renting couture dresses for your private events, we organized a personal branding photo session in the streets of Paris. Paris is all amazing. There was no need to travel far to find the perfect backdrop for our afternoon portraits! It was a lot of fun to do and I think the few photographs below speak for themselves!
The Importance of Having A Professional Set of Photographs For Your Website:
When your clients see your photo, are you presented in your best light ? The first, visual impression that your business have on potential customers is often the one they remember, and for that reason the most important. It’s often the initial images we see which influence our subconscious most, having the ability either to instantly deter us away or inspire us to find out more. While non-professional shots may get the job done, there’s so much more to be gained from a fantastic set of photographs from someone who really knows what they’re doing.
Differentiating Yourself And Your Competitors:
How do your clients make a choice between you and a competitor? While you may have an outstanding reputation and fabulous products, don’t underestimate the power of visuals. If a client has a choice between an unprofessional looking website or your own, with a clean and sharp set of pictures, the choice is made easy. High-quality pictures will show your audience you place high values on quality and they will instantly realise they can also except that the same level of attention in the service they receive.
Making The Internet Experience More Personal:
With business relying on the Internet now more than ever, professional photos are essential to substitute for the absence of face-to-face contact. Clients want to see the person they are buying into, as this helps them to trust and understand you person before they invest. A great set of photos not only puts a face to a name, but gives you a chance to make that ‘cyber’ first impression more personal-something that is often lacking in the internet world.
Giving Your Business Personality:
There are some things that simply can’t be expressed in words alone, and a polished photo of yourself can really help tap into the different dimensions of your business you may want to portray. Through the choice of location, pose and expression, the personality behind your business can be brought to the fore in way that is easily understood and recognised by your clients.
Olivier Lalin – Professional Personal Branding Photographer
I have worked for countless clients over the years, each wanting to incorporate photos in to their business presentation in some way or other. Recognising that no two businesses are the same, I take my time to get to know you and the message you wish to convey. Giving advice and coaching on the way, I work alongside you to plan, put into action and produce the perfect shots to accompany your existing business.
Having also photographed many events, with my clients often choosing products for their shoots based on pictures they see online, I know what your potential customers want when they consider your business. Be that warmth, professionalism or fun, I capture the messages and impressions your clients desire on camera, resulting in photos that are compelling and perfectly tailored to your audience.
Understanding both what clients want to see and also what you, as a business people, want to show them, I make magic happen by striking the balance between both at a perfect medium.
Invest in a high quality, professional photo-shoot with myself and win the vote of your potential clients every time.